automation-first / wordpress-architecture / analytics-ready

save time. ship clean. track everything.

Webmaster & digital operator. I build and connect systems (WordPress, automations, tracking) so teams ship faster and decide with data.

view work →download cv

20+

systems automated

16+

sites shipped / improved

30+

tracking setups

services

automation & ops

Connect systems. Cut manual work. Save time and money.

  • —CRM workflows, lead routing, alerts
  • —Zapier / Make / n8n pipelines
  • —API integrations and webhooks
  • —Reporting and notifications
ZapierMaken8nAPIs

wordpress & architecture

ACF architecture, custom fields, refactors. Clean foundations.

  • —ACF architecture, custom fields, templates
  • —Refactors, performance, SEO foundations
  • —Migrations, cloning, deploy
  • —Hosting and server setup
WordPressACFPHPHosting

tracking & growth

GA4, GTM, events. Measure what matters.

  • —GA4, GTM, conversion funnels
  • —Event tracking and attribution
  • —A/B testing setup and measurement
  • —Dashboards and data sanity checks
GA4GTMA/B tests

launch & local presence

Google Business, Meta pages, onboarding kits.

  • —Google Business Profile setup
  • —Meta local pages
  • —Onboarding and handoff docs
GMBMetaOnboarding

work

Problematik

live

Multiplayer web game. Anonymous questions, random answers each round. Built with React + Supabase. Impact: fun, no-account UX, live in prod.

ReactSupabaseNetlify

SwimStars.co

live

Webmaster / refactor / SEO / perf / ops. Full platform overhaul. Impact: faster loads, better conversions, cleaner tracking.

PHPSASSWordPress

Dashboard Analytics

case study

Real-time commercial performance and user journey tracking. Impact: data-driven decisions, faster ops, clearer reporting.

GA4APISQL

CRM Automation

case study

Automated lead routing, follow-ups, registration tracking. Make + Zapier + n8n. Impact: reduced manual work, higher conversions.

MakeZapiern8n

Ctrl Flemme

live

Personal blog: tool tips, code snippets, web culture. Impact: side project, content playground.

TailwindAstra

why tho?

ship fast, no drama

Pragmatic execution. Deliver on time. No over-engineering.

automation-first operator

I connect systems. You focus on strategy. APIs, Make, Zapier, n8n.

measurable by default

Tracking and analytics from day one. Data drives decisions.

skills

I'm strongest at: automation + WordPress architecture + tracking

Comfortable with: basic dev (TS/JS/PHP), APIs, server ops

automation

ZapierMaken8nAPIsWebhooks

wordpress

WordPressACFSEOPerformanceHosting/DNS

data & tracking

GA4GTMA/B testsEvents

growth ops

CRMMeta setupGMB

about

Webmaster & Lead Digital at Swim Stars. I bridge product, marketing, and field teams. Refactors, automations, analytics, ops. Currently studying Data Marketing (ESD Paris).

  • —WordPress architecture (ACF, templates)
  • —Automations (Zapier/Make/n8n, APIs, webhooks)
  • —SEO & performance improvements
  • —Tracking & measurement (GA4/GTM/events)
  • —Deploy / cloning / hosting / servers
  • —Marketing ↔ tech interface (requirements → delivery)

contact

Best way to reach me: the form below or LinkedIn.

LinkedIn